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  • theaptPORTFOLIO

    theaptSHOWS

    February 1, 2013

    i first met cindy gallop in 2003 as part of a very lucky group of investors who found their way into buying shares of what would become the residential conversion of the first-ever YMCA in new york city, the mcburney y. the windy road from shares to square footage eventually led to our designing two incredible apartments, one for ourselves to use as the agency’s community space: the basketball court and cindy’s now famous the black apartment, built upon the foundation of the ymca’s men’s locker room. obvs. at that first meeting, in my living room, i knew that cindy was not like other people you just meet along the way, you know, the people always looking for themselves in every drawer, unsure of who they must be, rather preferring the easier road of choosing who they should be. cindy, for as long as i’ve known her, has never searched but found who she must be in many a drawer but never tentative, never timid, never speculative. when cindy decides what she is going to do with who she knows she is, she goes all in, always. that is the way she ran the new york office of BBH as chairman, that is how she throws parties and that is how she now runs not one but two startups!

    above all, cindy is helping. she doesn’t just want to help, as so many of us with tumblrs, she actually puts on the gloves and gets boxing in order to give us the tools to beat inevitability down to the mat. if we ran the world, her first adventure out of the advertising cocoon is a thriving community of people like you and i (ok, mostly like you…) who help each other through the magic of microactions, each furnishing one peg of a ladder too big for any one person to climb on their own. i’ve always said it and i learned it from cindy, good intentions are for suckers; action, either succeeding or failing, is the only thing that counts and the motor behind asking what we would do if we ran the world. more recently and as a reaction to what she discovered dating younger men, she founded makelovenotporn.tv, a site that tries to reverse the lead that porn as sexual education has had for new generations learning to be intimate with each other. one too many young buck cumming on your face will do that you. so this community of lovers, not porners, gets together every week to ask for and collect from real people, video examples of what real fucking looks like, what real kissing looks like, what real love looks like. this is a vision she outlined at TED, because of course…

    see? that’s cindy gallop! she helps and we couldn’t thank her enough. really, we literally couldn’t. oh, actually, today is her birthday so why do you go ahead and tweet her a nice word or two. or better yet, start helping or fucking… happy birthday cindy!