the definitive daily cultural column curated by stefan boublil.

  • architecture
  •  / 
  • art
  •  / 
  • awesome
  •  / 
  • books
  •  / 
  • celebritart
  •  / 
  • design
  •  / 
  • events
  •  / 
  • fashion
  •  / 
  • food
  •  / 
  • graphic design
  •  / 
  • jesus
  •  / 
  • marketing
  •  / 
  • movies
  •  / 
  • music
  •  / 
  • news
  •  / 
  • NSFW
  •  / 
  • opinion
  •  / 
  • products
  •  / 
  • sucks
  •  / 
  • talent
  •  / 
  • technology
  •  / 
  • television
  •  / 
  • the considered life
  •  / 
  • theaptGUIDE
  •  / 
  • travel
  •  / 
  • tweets
  •  / 
  • watch now!
  •  / 
  • web
  •  / 
  • theaptPORTFOLIO

    theaptSHOWS

    June 20, 2011

    a few weeks ago, a man by the otherworldly name of david mcgillivray, whom i had heretofore only known through his sharply sartorialized twitter account, reached out and very generously offered me to contribute to what he described would eventually be “a vaguely-themed quarterly titled idiographic.” intrigued, as i tend to be, i inquired as to the direction of said vagueness for the all-important issue numero un and i could not have been more pleased by his choice: “broken” he answered, and continued “sounds a bit ambiguous i know, but that’s kind of the idea, have a theme, but give everyone enough room to produce a variety of interpretations.”

    broken? are you kidding me? really?! for someone who daily wastes his and others’ time attempting to show and find new paths for the inherent malfunctioning in most human activities, this was like finding out that i had been chosen to pick the food out of lara stone’s teeth after a late night meal in bern! (fyi, that’s pretty much as good as it gets for me…) so i humbly accepted the challenge as i started to think, especially after having thrown a gauntlet of sorts last week on the fast company design blog, about what or who would be a worthy enough victim to be relentlessly taken to task for opportunities un-wielded…

    and then, obviously, i knew that there really was only one concept worthy in my mind of such an adjective as brokenus. and so i started:

    watching rich people wear ribbons while self-congratulating and having occasional thoughts about the whys and hows they came to be lucky enough to afford not to actually have to do much more of substance for all that they so vehemently profess to care about has become quite a global spectator sport. occasional being the key word here. how did they get to such an apathetic level? hell, how did i get there? i pressed donate, i drive my children to school, sometimes, and i gorge on imported cheeses all the while answering my phone with a cheery “happy mlk day!” in mid-january, when i remember. in other words, guilty as alleged and attempting redemption with the pen, my sword currently in the shop for bedazzling.

    it gets rather worse from there and the rest is yours for the reading in the exquisitely designed and bound first issue of idiographic. so many ways to describe and interpret what it means to be broken… for the rest of my and many illustrious others’ interpretations, such as joshua keyes, jeffrey millstein, jonathan bell and scarlett james to name but four, i invite you to add to cart the first of what will surely be a full library of tomes put out by david in the future, i promise you won’t be sorry. well, maybe a little.

    uncharacteristically, i wish you a fragmented week, all the better to have fun putting back together by friday!…